A Sampling of Small Linkbait Articles

July 28, 2007

From time to time I’ll suggest some reading here that has to do with freelancing, entrepreneurship, writing, productivity, business or technical. In this case, here’s some shameless self-promotion of articles I’ve recently written for some of my clients. I’ve picked out what I feel are some of my better articles. This is a roundup for May - July 2007.

Why read them? Well, there are several reasons, inferred by the topics mentioned above. However, they are also examples of “mini” and “medium” sized linkbait articles. Linkbait is one element of link building, as is deep linking. In hindsight, the titles are not necessarily the best, and some are more consistent than others, but if you want a short course on link building and how to write linkbait, study these articles. I apply many of the same techniques as for bigger linkbait articles that have produced as many as 80,000 pageviews in less than a week (thanks to social media promotion).

1. 11 Pros and Cons of Promoting Your Business Online. Doesn’t matter if your business is offline or online. You can promote it online. Here’s the good and bad of online promo.

2. 5 Simple Steps to Building a Company, Identity and Brand. A brief look at building your business brand.
3. 5 Things Not to Do on Your Business Blog. The title says it all.
4. 7 Stages of Setting Up a Business Weblog. A business weblog goes through several stages, from idea to maintenance mode.
5. Improve Your Site’s Look With 15 Easy Tips. Here are some relatively easy tweaks to improve the look of your website or blog.
6. Better Websites: 10 Article Research Sources. Stuck for what to write about? Here are ten idea sources I use regularly.
7. Reasons to Build a Business Online. If you’re thinking about running an online business, here are reasons why you might want to.
8. Worthwhile Free Applications For Bootstrapping Entrepreneurs. Bootstrappers fundamental skill is leveraging minimal startup capital into successful revenue. Here are twelve software applications to help you along your way.
9. Essential Skills For Entrepreneurs. Whether you’re bootstrapping or not, you need certain skills for entrepreneurial success. Here are six of them.
10. Seven Characteristics of Highly Successful Entrepreneurs. In addition to having certain skills, successful entrepreneurs also bear specific characteristics. Here are seven.
11. Being an Expert Online Entrepreneur. Some people say that to be an expert at something, it takes 10,000 hours of involvement and learning. But in the online world, that’s a lifetime. How do you establish yourself as an expert in an online endeavor?
12. 5 Ways To Increase Your Wealth. You’ll know most of these ways to increase wealth, but there may be someone out there who doesn’t. Or maybe you just need a refresher.
13. 5 Reasons To Get Out Of Debt Fast. Besides the obvious, here reasons to get out of debt.
14. Nomadic Entrepreneurs? Even today’s online entrepreneurs travel, whether for pleasure or business. Some people are even alternating work with extended vacations: work a few months, travel a few months, rinse and repeat. Despite the benefits and freedom of such a lifestyle, here are a few things to be aware of.
15. Case Study: Bootstrapping an Online Information Business. There are many legitimate online professions. One such is an information business, which can be bootstrapped from little or no capital using free or inexpensive software.
16. 21 Ways to Promote Your Startup Business. Need to promote your new business? Here are 21 new media and old media ways that you can do so with little or no capital.
17. Benefits and Hazards of Working from Home. Working from home, whether for a salaried job, for freelancing or for a business startup has pros and cons.
18. New Media Ways To Raise Capital. Need cash for a startup? The Internet has become a “great leveller”, providing some enjoyable ways to earn money part- or full-time. Here are seven ways to raise cash for your grand idea.
19. How Entrepreneurs Brainstorm. A brief review of seven options for brainstorming.
20. Should Your Business Website Have a Blog? Not all businesses with a website also need a weblog. Here are some issues to consider.
21. Moving a Business Online. So you have a bricks and mortar business and you feel you might replace or supplement it with an online ecommerce site. Here are a few suggestions to ease the transition.
22. 7 Motivations to Start Your Own Business. You’re thinking of starting your own business but you’re not sure if it’s the right thing to do. Here are seven things that motivate others to start a business.
23. 20 Ways to Finance Your Business Startup. Of course, just deciding to start a business isn’t enough. You have to finance the operation, even if you have to bootstrap. Here are a number of ways to come up with financing, some of which you may not have considered.
24. Optimize Your Work-at-Home Time With 22 Simple Schedule Tweaks. If you’re working from home, there might be a lot of distractions. Here are some productivity tips, a few of which are unusual.

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