Have you been using the professional social network LinkedIn and feel as if you’re not getting very much out of it? I’ve only recently started expanding my network, after a long period of dormancy, and finding I’m turning to it more often, especially after joining several discussion groups in a few areas of interest. If you’re looking for “personal brand”-building tips for using LinkedIn, Dan Schwabel shares some valuable at Mashable. The salient steps are:
- Brand your profile.
- Develop your network.
- Position yourself as a leader.
- Leverage LinkedIn as part of your unified brand strategy.
Each step in the article also offers how-to info.
[via Mashable]
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