John at Geekpreneur will shortly be releasing a free 48-page ebook about how to use Twitter for promotion. It’s called “A Geek’s Guide to Promoting Yourself and Your Online Business in 140 Characters or Less with Twitter,” but it’s not just for geeks and not just for promoting an online business. In the GeekCast below, I give a quick overview of the ebook, as well as a short discussion of how some people – celebrities and non-celebrities – are effectively using Twitter to promote themselves. Total run time is just under seven minutes.

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